| One of the more powerful tools for increased website traffic included with Site-Build-It is the site info tool. This tool starts by returning the top ten Alexa ranked sites using the keyword that the user has chosen. It reports the sites inbound links, their top ten competitors and contact information. |
This information is important on a number of different levels, for example:
What if the results at the top of the list are blog entries?
Blogs are often ranked highly by the search engines because of their content focus. If the user comes across a blog entry talking about the same keywords the SBI'er is building a page, it makes sense to leave a comment on that blog page as a means of generating increased website traffic.
It ts important that any comments left on blogs be on topic and not placed strictly as a link to our website. The comment should add value to the discussion on the blog. That way blog visitors will voluntarily want to track down any links you place in the comment rather than ignore them as in the case of pure comment spam. |
What if the results at the top of the list are You Tube videos?
Video and multimedia sites like You Tube and Metacafe are also highly regarded by search engines. Seeing that someone else has produced a video using a keyword you are interested in should spur you on to making your own video.
Most video cameras made today come with free software for producing videos and making slide-shows. Creating a video and then uploading to You Tube gives you an excellent opportunity to drive increased website traffic. Simply adding your URL in the video as a title will help bring the targeted traffic you are looking for
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What if the results at the top of the list are nothing but website URL's?
When the site-info top ten results contain website URL's then it is wise to consider approaching the owners of these websites and asking them for a link back. Since these websites already have high Alexa ranking, and are using the same keyword as you are interested in the value of their link-back would likely be great for your website.
To maximize the chances of getting a link-back your web page should complement the website you are asking for a link from. Site Info provides means to get the contact info for any website that is displayed in case the website does not provide this information . |
What if the results at the top of the list are all competitors?
In situations where the URL's listed in site-info are all competitors to your website, site info provides information on where the traffic to these websites are coming from. You may be able to capture traffic using the same sources, especially if they free directories. |
Site Info is a primary tool for building traffic. It presents the user with a lot of information. The user can interpret and use the information in many ways. It is important to remember that traffic building is cumulative.
The site info tool is intended to be used with every page you create. Its likely that not every use will result in traffic growth, but useover time will build ever increasing traffic. Adding a few visitors a month to each page over a website that contains many pages is one way to build a lot of traffic. Site Info gives you the tools to help you accomplish this. |
